Banners
These weren't standalone (except for the last two), and had banner ads, social media posts and more to support them.
Tata Sky discount banner
The kind of an idea that gets appreciation during pitches but induces fear when it comes to execution. I did run some numbers and this seemed viable - but sadly 'seemed' is not that well received in boardrooms.
Tata Sky call for a deal
Tata Sky helps people gets closer to their favourite movies - and movie stars. These banners took that and ran - what if people were to get their offers from the voices of these stars? The idea was to get mimicry artists and talk to people as the characters played by the actor (or actress). Lot of work went into it, including scripts in English and vernacular languages, but got canned at the last moment.
Tata Sky in-market campaign
These banners led people to the baba's den - where they were guided towards the best DTH plan based on their budget and channel viewing habits. The antics and lines for Babaji were fun to write.
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Intel Business Exchange
A processor maker trying to talk to its (small and medium) business customers directly, way back in 2009. I did what I was asked to - and thought my writing 'wasn't so bad'.
I cringed hard while uploading these images.