Social media
The first ever social media for which I wrote (not) ad copy - was Orkut. Didn't like doing it then, don't like it now, but at least I try to write less insufferable prose.
TCS Business 4.0
These were extensions of the Business 4.0 report by TCS, and directed users to download parts of it that were relevant to their industries.
Infosys Confluence 2017
Challenge was to create hundreds of these tweetpics to highlight the events that Infosys was hosting - and give something for the thought leaders to share with their followers. The brief was to get as many eyeballs as possible, and the client was happy with the results they got.
TVS Scooty - contest
I used to write copy for contests way back in 2009. Got decent enough responses too.
The Arvind Store
Suits come with some expectations and this series gave some compelling reasons to sport one.
Zoya
These posts are here to show that I can write deep-sounding but ultimately meaningless copy too. Worked on the brand for the last few months at my last job. The images hardly have any copy, but read the post copies from the link below and keep scrolling down till April 2020.